Principled in purpose.
Pragmatic in practice.
Services
Strategic
Advisory
Practical counsel as your organization's needs grow, including when to hire a lobbyist or start a PAC, join national trade associations, and building the plans, materials and relationships for each step.
Culture of Advocacy Development
A toolkit and trainings that help organizations get their staff engaged in advocacy, so employees understand how Washington affects them.
Policy &
Regulatory Strategy
A clear read on which way the wind is blowing: what's moving in Congress and at CMS, what it means for you, and how to engage, including comment letters and appropriations requests.
Briefings &
Speaking
Policy outlook briefings for boards, leadership teams and investors, plus keynotes and workshops at conferences.
Washington
Advocacy Playbook
A bespoke, written plan, developed and tailored to your organization, with ready-to-use templates that help you build a federal presence and make timely, realistic asks of your own members of Congress.
Coalitions &
Partnerships
Finding the right allies, coalitions and opportunities to engage, and a strategy for working with them.
Meet Logan Hoover
When hospice providers have faced their biggest threats and opportunities in Washington over the past decade, Logan Hoover has usually been in the room.
Logan founded Ivy Hill Strategies to give hospice, palliative care, and care-at-home organizations what is hard to find in one advisor: an insider's command of how Congress writes law, a regulator-level grasp of Medicare policy, and a proven record of turning both into results. Through Ivy Hill, he takes on a small number of engagements each year.
He learned the process from the inside. For seven years, Logan served in the office of Rep. Tom Reed (NY-23), rising from Staff Assistant to Legislative Director. He managed a portfolio centered on the Ways and Means Committee, including the Health Subcommittee and Reed's role as Ranking Member of the Social Security Subcommittee. Logan helped make Reed the leading Republican voice in Congress on hospice. He was instrumental in enacting the HOSPICE Act, the most significant hospice reform in a decade, which became law in the Consolidated Appropriations Act, 2021. He also helped pass the Palliative Care and Hospice Education and Training Act (PCHETA) through the House twice with overwhelming bipartisan support. And he co-led the legislative agenda of the bipartisan Problem Solvers Caucus as it shaped the $908 billion COVID-19 relief framework.
He then led the hospice community's federal advocacy. As Vice President of Policy and Government Relations at the National Hospice and Palliative Care Organization and the National Alliance for Care at Home, and as Executive Director of the Hospice Action Network, Logan directed federal strategy for the nation's leading hospice and palliative care associations.
His approach is principled and pragmatic. Logan believes the best defense of the hospice benefit is a strong offense for quality and accountability. He helped write the law that strengthened hospice oversight, then led the fight when CMS's first attempt to implement it threatened to sweep in good providers. His goal was the same both times: protect patients and families, hold bad actors accountable, and preserve access to high-quality hospice care.
His peers recognize it. Logan was named a Hospice News Future Leader in 2024. He has served on the Board of Directors of the National Coalition for Hospice and Palliative Care and on the Executive Committee of the Patient Quality of Life Coalition. He has been quoted in dozens of news articles and is a sought-after speaker at conferences and on podcasts nationwide.
Logan holds a Master of Professional Studies in Political Management from The George Washington University Graduate School of Political Management, and a Bachelor of Arts in Political Science, with a minor in Economics, from The George Washington University. He lives in Alexandria, Virginia, with his wife, Taylor.
